The Challenge
Carver Christian High School needed a way to improve communication with current families and attract new students. Their existing website was outdated, difficult to navigate, and didn’t reflect the school’s values or offerings. The leadership team wanted a website that could serve as a central hub of information for parents, students, and staff, while also acting as a recruitment tool for prospective families.
Additionally, the school wanted to streamline their event calendar and improve internal communication processes, making it easier for families to stay informed.
The Solution
Rhino Marketing now Steingate Advertising completely revamped the Carver Christian High School website to meet the needs of the school community and improve the user experience. Key features of the project included:
- Modern, user-friendly website design to reflect the school’s values and appeal to prospective families
- Integration with Google Calendar to provide an easily accessible, up-to-date event calendar for parents and staff
- Content management system (CMS) to allow school staff to update news, events, and announcements without technical expertise
- Optimized site navigation to make it easier for users to find information about admissions, programs, and school policies
- Mobile-responsive design to ensure the site worked well on all devices
The project was delivered with the goal of creating a functional, engaging online presence that would serve as the school’s digital hub.
The Process
- Discovery and Planning: Rhino Marketing/Steingate Advertising Advertising worked closely with Carver’s leadership team to identify key website goals and functionality requirements.
- Content Strategy: The team reviewed existing content and created a new structure that highlighted the school’s unique programs and community values.
- Design and Development: The website was built with a focus on user experience, ensuring it was visually appealing and easy to navigate.
- Training and Handover: Rhino Marketing/Steingate Advertising provided training for the school’s staff on how to manage the CMS and keep the website updated.
The Results
The new website significantly improved Carver Christian High School’s online presence. Key outcomes included:
- 40% increase in inquiries from prospective families within the first three months of the new site going live
- Enhanced internal communication through the integrated event calendar and news section
- Positive feedback from parents and staff who appreciated the new look and ease of use
Testimonial
“Working with Rhino Marketing/Steingate Advertising Advertising was an excellent experience. The new website has been a vital tool for our school community, helping us stay connected and attract new families. We couldn’t be happier with the results.” — Carver Christian High School Representative.
Disclosure: This website was originally designed and developed by Rhino Marketing, based in Port Coquitlam, B.C., Canada. Please note that neither Rhino Marketing nor Steingate Advertising, located in Maple Ridge, currently manages or maintains this website. Changes may have been made by the client or their team since the initial design and launch.
Visuals/Portfolio Snippets
